Thank you Alexandra – Le Bruit qui Court – for this superb presentation.

The customer experience that Alexandra enjoyed, magnificently inspired her to write this article.

Read the full article below, or in the PDF version of the full issue of Le Bruit qui Court, nr. 38:


He couldn’t settle anywhere else. This « downhill street » (« la rue qui descend »), emblematic of the center of Roanne, has the character that befits a noble ambition: to make hairdressing a tailor-made, sensory and, sometimes, even founding experience. Patrick Sérole opened his eponymous salon last December, in which each character is considered in all its singularity. A high-end holistic approach that translates into active listening and relevant advice. Maison Patrick Sérole reveals us to ourselves, and, believe me, it is difficult to express it in writing.


In a stylish, intimate, boudoir-like space, Patrick Sérole offers you a personalized welcome on the edge of the “never seen”. After working for many years for major luxury salons in Lyon, he wanted to bring his own vision of exceptional service to Roanne. While he has notably developed a “hair spa” cabin, with massage bed, specific treatments and massages, he makes human exchange the high point of his service. It is only after an in-depth face-to-face meeting that he works on your hair, in line with your face, your figure, and your style.


To accompany him in his tailor-made protocols, from color to care, Patrick Sérole has chosen the Moroccanoil brand and its exclusive formulas infused with antioxidant argan oil. The French Phytodess is also inspired by nature to combine luxury and hairdressing expertise. Not inclined to routine, Patrick Sérole says he never does two people’s hair the same way, just like a tailor, whose hand-stitched suit will be unique by nature. And, outside the opening hours, the salon can be privatized as desired, upon personalized estimate (an evening with friends, a Monday as a couple, etc.). Because the best version of yourself deserves to linger there in complete intimacy and privacy.

Open Tuesdays and Wednesdays from 9 a.m. to 12 p.m. and from 2 p.m. to 6.30 p.m., Thursdays and Fridays from 9 a.m. to 6.30 p.m., Saturdays from 9 a.m. to 5 p.m.

24 Rue Maréchal Foch, 42300 Roanne
04 77 60 42 79

Here is the article on page 43 of Le Bruit qui Court magazine: